We define this as “innovative, problem-solving, adaptable and flexible as to how problems are solved.” When we survey clients, we overwhelmingly get positive feedback on our creativity as individuals and as a company in solving their toughest problems.
Creativity allows us to view and solve problems more openly and with innovation. Creativity opens the mind. A society that has lost touch with its creative side is an imprisoned society, in that generations of people may be closed minded. It broadens our perspectives and can help us overcome prejudices.